7 Tips to Sell Your Home Faster to a Younger Buyer
by Kristie Barnett, The Decorologist · 6 photos · 210 comments
1. Stick with warm, neutral walls. If your target demographic is "young professional" or "young family," try using a warm gray as a neutral wall color. The gold or pinky-beige wall color you chose 10 years ago is going to seem outdated to this new group of home buyers. On-trend neutrals like grays allow potential homeowners to envision bringing in complementary colors and clean-lined furnishings to make it their own.
by Found Design
2. Invest in white cabinetry. Many home buyers younger than 40 prefer white or off-white kitchen cabinetry. They don't want to see their momma's dark kitchen cabinetry in their new home! Consider a kitchen facelift if you have dark kitchen cabinetry with orange or red undertones. Benjamin Moore's Advance is a great paint to consider. It's a hybrid of latex and oil, and it requires very little prep work.
by Carolina Design Associates, LLC
3. Update your appliances. Many younger home buyers cannot fathom buying a home without stainless steel appliances. You'll need to update your almond ones with stainless replacements before putting it on the market.
by Teri Turan
Impala Black [ Link ]
4. Look for simple stone countertops. Granite and stone countertops are a must-have for most young home buyers — it will make the difference between whether they choose your home or your neighbor's home. But don't make the mistake of installing busy or taste-specific granite that may not appeal to everyone. If you plan to be in your home for a long time, go for it — but not if you plan to sell within the next few years.
Instead, choose a granite that is almost black or something with a minimum of colors and veining. Anything more might be a turnoff to those picky younger buyers.
by Global Granite & Marble
Instead, choose a granite that is almost black or something with a minimum of colors and veining. Anything more might be a turnoff to those picky younger buyers.
5. Open up your shower space. Young professionals love large, open glass showers. The garden-variety tub isn't where it's at anymore.
by Peter A. Sellar - Architectural Photographer
6. Keep it simple for families with children. People with young kids are less likely to want a fixer-upper. If your target demographic is "young family with small children," it's important that your property be ready for them to move right in. Make sure the home has no unfinished projects or red flags for young families.
7. Consider selling your home as a fixer-upper. If your neighborhood is becoming a mecca for young professionals, there may be some appeal to the fixer-upper if the price is right. These younger adults without children may have the time, energy and imagination for making over an older home. Even so, the price will have to be lower than if it were picture perfect.
Tell us: What have you learned about demographics from your home selling and staging experiences?
Next: The Difference Between Staging and Decorating
by Matarozzi Pelsinger Builders
7. Consider selling your home as a fixer-upper. If your neighborhood is becoming a mecca for young professionals, there may be some appeal to the fixer-upper if the price is right. These younger adults without children may have the time, energy and imagination for making over an older home. Even so, the price will have to be lower than if it were picture perfect.
Tell us: What have you learned about demographics from your home selling and staging experiences?
Next: The Difference Between Staging and Decorating
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When I was house hunting, I wasn't interested in a fixer-upper (although I don't have children), but I wanted a place that, over time, I would feel comfortable making my own. I wouldn't want someone redecorating their whole house for me (it would just feel like a waste to redecorate it later, and the alternative would be living with colors or appliances I wouldn't have chosen for myself); I'd prefer they just removed the grossest carpets/wallpaper/etc and took the money they saved on new cabinets or whatever off the sale price.
"Young" doesn't necessarily mean "more money than patience or sense."
Greys are rather cool on most color wheels
I didn't mean to say you need to do away with all the bathtubs!!! Of course, you need at least one bathtub in the house - but no one uses the big garden tubs that used to be a must-have in every master. Maybe I should have been more descriptive on that point! :)
But - even though I know I'm hardly a weather-vane for my generation, I'm kind of taken aback about the generalizations of "young professionals." Some such have kids and want a tub and a nursery with bright colors. Some have no kids, aren't planning to for a while (possibly not even in their first home), and want ultra-modern everything. I know a lot of people under 35 who have bought homes recently. Several are antique nuts and bought older homes and are trying to keep them faithful to their eras (NO STAINLESS). Some go for the "suburban" look and paint everything taupe. Some have decorated in Late Pottery Barn and have dark, saturated colors with white trim and "antique-style" everything. Frankly, none could have afforded a home that was remodeled, decorated, and staged within an inch of its life. But if you're talking about the demographic that buys well outside of its means, with apparently no judgment, taste, or imagination - paint all the walls white, and take out every stick of furniture before you show. "No imagination" is literally accurate. And no matter what you do with the kitchen, they'll hate it, so rip out all the appliances, and give an allowance for new appliances, counterops, etc., that's about 50-70% of what you would have spent. They don't have enough judgment to notice the discrepancy.
I'm over 50 and just sold a house (un-staged, emptied out of furniture, mid-winter -- sold within weeks) AND -- as one would expect, no? -- just bought a house as well. So who's out there catering to me and the not-young-professional crowd? What makes them such wildly desirable clients? Is their money greener than mine?
Ugh. Houzz can do better than this silliness.
The house also came with a garden tub in the master. What a waste of space in my opinion. Who uses these anymore? With the increasing cost of utilities these days, I see these tubs disappearing from history in no time. I cant wait to tear it out and install a big glass door or open walled shower.
Price aggressively.
The 3 months of chaos, and the $15-40K it takes to get the kitchen redone would be more attractive if it came off the price of the house as a "kitchen adjustment", because you won't get it back at sale time. Let the buyer find out that the Impala Black they want may only cost $7500, but updating the cabinets to match the granite, then the floor to match the cabinets ... that's going to cost them way more.
FYI.....agree to have a clean uncluttered home, but actually a house with good bones, space, openess, light will appeal to young and old alike. In my experience, I would almost say that you migt appeal to the buyer's agents who show houses to a lot of potential buyers, young and old. They are the ones who might see you house more than one buyer and remember the place to bring other buyers.
I absolutely agree with those of you who say, if your house needs work, do it for yourselves while you can enjoy it. I don't think the author is condoning you spend $100k on bath and kitchen remodels a month before you sell, I think the advice is if you are planning to sell your home in the next 5-10 years, try to remodel more with current trends to help you sell while also pleasing yourself.
One exception, definitely repaint before you sell. Large scuffs, nail pops, and dirt on the walls are very unattractive and when you live in a home daily, it's easy to overlook these. But as a buyer, it was the first thing I noticed. If you are going through the hassle to clean everything else, nothing is cleaner than fresh paint, no matter what color!!!
I thought the article provided an interesting perspective. Who you are marketing your house to really does depend on your neighborhood and the demographics that are drawn to that neighborhood.
Personally I much prefer a Corian style solid surface to a stone surface, but that's just me. Also, interesting that white cabinets are the "in" thing right now. I'm a fan of the white cabinets, but my wife much prefers a darker natural wood.
Further, with a little elbow grease, and a modest budget, it's easy to update your home to assist the selling process. Why not eliminate some of those bold colors in your home for a neutral tone, or remove the dated/dirty/worn rugs or wallpaper? We're not talking tens of thousands here...
Without a doubt though, the biggest thing that can be done to help sell a house are: 1- Clean/freshen the entry (refresh the paint on the front door, install new door hardware, fresh mulch and flowers in the front yard); 2- As others have said, Clean, Clean, Clean; 3- Do the necessary home maintenance, if there are glaring maintenance issues, it makes the buyer wonder what's been neglected that will really matter.
A complete home remodel isn't necessary, but a few little things will help a great deal.
Also, please stop assuming that a particular generation likes things. Apparently at my age, I'm supposed to prefer texting and emails over actual conversation if you listen to "experts", yet I'd take a face to face talk anytime over computer communication. Saying that young home buyers want these things is not fair to any age of home buyer.
signed,
Mother of a 20+ adult
In the fall I sold my house of about 4 years - it was built in the 1930's and we purchased it nearly 20% below asking price because there was floral wallpaper and outdated decor throughout the house. From day one we started updating the house with fresh neutral paint, refinished the floors, updated fixtures etc. We did almost all of the work ourselves and when it came time for us to sell it we got all of our money out of it and a little bit more but we also managed to sell it within two weeks. We didn't do all of the things that were recommended because some of the changes just wouldn't have been practical, but we used neutral colors and updated where necessary. The house we bought (built) has neutral light warm gray walls, white cabinets, stainless steel appliances, honed absolute black granite, a walk-in shower (and a tub). Obviously that style doesn't appeal to everyone but I believe it does appeal to more young buyers than any other style does. If that's the demographic you're going to sell to then making the recommended changes is certainly going to help you appeal to more potential buyers...you need to weigh the value of the update versus the expense. Maybe making $15k worth of updates isn't worth it for your $200k house but doubles your money and gets your house sold quickly for your $400k house.
Second, the article gives good rule-of-thumb advice for appealing to the "general market". If you are competing against many other homes, your house better have some pizzazz.
But finally, I believe the most important thing when selling a house is making sure it's decluttered, neat, and clean. All 3...not just one or two. I cannot believe how messy some "for sale" homes are--cluttered with knick-knacks, messy baths and kitchens, pet hair everywhere, closets stuffed with junk. I will not consider such homes. WHY? It's simple: if someone cannot take the time to clean up when they are trying to make such an incredibly important sell, then I can only assume they didn't take the time to maintain the home properly when there was nothing at stake. I don't mind painting and tweaking a house to my needs, but I do NOT want to take on someone else's neglect issues.
As another commenter mentioned- ""Young" doesn't necessarily mean "more money than patience or sense." I couldn't agree more.
When looking for a new home in a small Kansas town, I walked into one that had recently been redecorated and the kitchen had been renovated. Everything they had done was exactly what I hated. That house was on the market for a long time and I'm not sure it ever sold. I ended up buying a house that I could update the way I wanted. I spent more on renovations than I will probably ever make back if I sell it, but I plan on living here and enjoying it for some time.
Also, in this area, applicances, other than built-in ones (dishwasher, over-the-stove microwave), generally aren't included in the price of the house. People often take them to their new residence---or sell them to the buyer. Updating them to something the buyer might not like would be counter-productive.
People who have lived with black/dark granite counters or black stove tops don't necessarily like them---they suck up the light and my experience with a black stove top is that it's very hard to keep clean. When/if I have to replace my stove, it will not have a black top.
Also, these pictures are obviously not from one house - and who knows if any of these houses are million dollar houses as that depends on soooo many other factors than a nice kitchen and fresh paint...but it pretty much proves the authors point when people jump to conclusions that these pictures are of really expensive houses doesn't it!
All of these homes were in a a market that was one of the most difficult in the nation to sell at the time. What was the key? All were well maintained and had records of their maintenance. All manuals were kept with the house and inspections were done to verify that.
I do laugh when I see people tearing out appliances, merely because they aren't stainless steel. Older appliances tended to last longer and, if they are Energy Star, are better kept until they become a problem. I have brand brand new, absolute top of the line appliances in my new home and still can't get one of them repaired correctly. None of my white kitchen appliances in the home I sold ever had a repair call and they were going strong when we sold the house. I did replace them once because the brand originally in the house were lemons, but all were Energy Star and over 10 years old.
I also agree that granite is a matter of taste and personal preference. When going neutral, I think it is better to go with the CaesarStone type products. They are also easier maintenance. Better yet, offer a credit or discount for upgrades.
I'm not saying updating and staging doesn't have its place, just that maybe try our method first. Our realtor suggested it we start with the simplest and move in if that didn't work.
We also (and most importantly) priced them right and accepted reasonable offers. Most people don't figure in the cost of holding the house month to month and the house getting stale on the market.
Prospera is absolutely correct---holding out for top dollar can cost you more in the long run when you add in taxes and utilities. The house behind me, with very little equity, set empty for two years because the owner wanted to get the money he had put into it---he had bought at the top of the market right before it crashed.
It's easy to assume that the general public has the same awareness and savvy when it comes to making our houses our "homes"; a place that reflects our individual style and taste. What some of your readers have observed, while watching home decorating programs, is that many home buyers do not have that same vision. They can't see past the dated colors on the walls or the drapes that won't match their sofa. Sounds ridiculous to those of us who have fun with a change of curtains, rug and throw pillows. These same gestures can cause a surprising level of fear and anxiety in those who do not enjoy design as a profession, hobby or obsession.
I think your suggestions are extremely helpful when making a house presentable to the general public and the less adventurous home-buyer. We, as design enthusiasts, can see past the specific tastes of a seller, but many cannot so it's helpful to eliminate dated elements in a home, without making choices which may alienate a buyer. Many buyers will walk into a home that has been staged, enjoying the overall feel of the home, without really focusing on details. The big picture being clean, uncluttered with neutral colors and no obvious unfinished repairs.
PS: I would love to replace my HUGE heart shaped tub (the hot water heater can't even fill it up, I NEVER use it) and make my shower bigger. I'm thinking little bit bigger shower with a smaller free standing soaker tub in my master. (but that is when I have saved more money!)
It seems that there is some confusion as to what a home stager actually does, though. A good home stager uses colour, paint, furniture, decor, and sometimes renovations to highlight the best features of the house, to appeal to the most likely buyers. If buyers are walking away talking more about the artwork and furniture, then you have most likely hired a decorator, not a home stager.
When a home owner decides to sell, they become a house owner. A house is a product to be marketed. A home stager can be a valuable asset is helping to sell a house quickly and for top dollar.
It seems that there is some confusion as to what a home stager actually does, though. A good home stager uses colour, paint, furniture, decor, and sometimes renovations to highlight the best features of the house, to appeal to the most likely buyers. If buyers are walking away talking more about the artwork and furniture, then you have most likely hired a decorator, not a home stager.
When a home owner decides to sell, they become a house owner. A house is a product to be marketed. A home stager can be a valuable asset in helping to sell a house quickly and for top dollar.
Here is what I learned: most young buyers do not know the difference between a $5000 stove and a $500 stove or what that stove will do for them. They don't care if there is a second oven or that the appliances are very high end. The kitchen only has to have the cheapest of shiny stainless steel to pass muster. My upgraded kitchen - which was done by & for me years earlier - was more than was necessary to sell the house. The thing that most realtors considered a plus - a very private wooded back yard, actually lost us a sale in the first week and turned off 2 other buyers. The wife wanted my kitchen and baths, the husband wanted to put in a pool - in upstate NY for 8 weeks use. You can't possibly anticipate every buyer who comes through your door.
It all worked out well, because we got a terrific, clean offer from a couple who appreciated our kitchen - they liked to cook and knew we had high end appliances, our woods - they had dogs, and our practically new bathrooms. They even offered to buy every other appliance we had in the house. So all the cleaning, painting,new carpet, storage fees and bathroom upgrades paid off.
I think what is more important is having a very clean, uncluttered home with simple lines where people can go either modern or traditional. If one is selling, be sure that floor and wall colors are neutral so that even if the neutral colors you choose are not the first choice of the buyer, the buyer will be able to settle in and enjoy the home without having to rush to change things. Make sure the cabinets are clean inside and out!!!! If your budget doesn't allow a complete do over - new hardware can do wonders. If your budget is limited when preparing for selling - ck with those in the know about how best you can spend your limited budget so that what you do do will attract new buyers in your area. Be smart!!
the most important...Landscaping especially in the front yard is a MUST...crisp
cleaned out beds with seasonal floors. A clean front porch. Don't forget
to get the windows cleaned along with the house. I tell my clients NO Room Deodorizers...many smell like cat urine and ruin the experience. Don't forget
to turn on your lights, and very soft, low volume music and DON'T be home when you house is being shown.
We just bought a house last year, and we're in our 40's so I think we would qualify as "older buyers"...yet we wanted more modern finishes as well. Not that I ruled out houses with white tile kitchens, but the ones with stone were much higher on the list. In the end, we bought one with stainless and granite. And yes, the appraiser valued our home higher because of it.
A warm gray is possible. Example = Behr's "Burnished Clay." We have it in the nursery and it is gray, but has a warm undertone.
As for us, we bought right before the market dropped and literally lost 40k in 3 weeks. Thankfully we do not have to sell anytime soon but I've been focused on updating our home even though it was relatively new when we purchased, but mostly builder grade finishes. We live in a town home and there are 3 others in our community with the same floor plan, which sold after ours at the new price point, so when we do go to market ours really has to stand out to get our money back. Which means, it will take a few dollars here and there to accomplish that. I've done most of the work myself to keep the dollars down but my husband and I are absolutely thrilled with the improvements and we know that ours will stand out of the crowd. My prayer is that when it comes to appraisal time, they will have to go outside of our area for comps. But, until then, we love our home and can truly appreciate the upgrades. I'm always looking for my next project.
Now with that said; I must admit I agree with many of the comments stated by her readers. Though not in the Real Estate business, I have sold three homes myself that I owned within a matter of days. The latter of which sold recently and I didn't even have the opportunity to put a sign out. (It was sold by word-of-mouth to a very young couple BTW.) Realizing that the U.S. housing market is in a slump compared to that of Canada, understably competition is probably a little more fierce however I believe if one has their home properly priced, has kept it well maintained, is up to code in standards and is clean .... it will sale. Demographics of course also play a major role, however IMO one should never dismiss the fact that there is a market for younger buyers who do not wish cookie-cutter type homes and are quite willing to forgo the grantie counter tops, stainless steel appliances, white cabinets etc. I live in a mature area and there is a wonderful blend of both young and old homeowners. A plus is, that our lots are considerably larger than those you will find in most new developments which is a great drawing card.
In summary not to sound harsh or critical, I personally feel it is very unfortunate that lists similar to Kristie's has become the 'influential mantra' by many (not all) who are affiliated in the housing industry who understably and rightfully prefer a quick sale, in order 'to put bread on their own table. '
I like your idea especially regarding paint as I am planning on a paint update for possible sale in 2 years. Sold our last house in 2009 in difficult market but had to do some upkeep to sell. Had tile floors which needed to be cleaned and re-grouted to update, paint walls, replace carpet, minor repair, clean, de-clutter, removed built in entertainment wall. (all done consulting a stager) Sold quickly in winter which was amazing as also had a swimming pool. That house had black granite which I hated as water streaked and the counters always looked dirty unless polished. My new house has a brown/golden granite (brand new house-I did not pick granite) and I hate it too. It hides all the dirt and the counter looks clean until you put your hand down and realize--sticky. Next house, I would look for a different color!!
I looked at 250+houses before buying. I can see the bones of the house but the biggest turn offs were dirty basements, and stuffed closets and storage areas. I have teens so houses filled with lots of kid's toys (especially those large plastic ones) were a turn off. If you have small kids and lots of toys, put some in storage. Nothing makes a house more cluttered than tons of big toys. Also- for houses with kids-re-paint those bright colored bedrooms and bathrooms. A bright pink, purple, blue, green bedroom or bath turns off everyone.
Real estate is very local, but everything Kristie said would apply where I live. Your mileage may vary. The most important things to do regardless of where you live are to make sure your home is spotlessly clean, declutter and remove excess furniture to showcase the SPACE in your home, and the two most important: 1) depersonalize - remove family photos, kids' artwork, etc. Buyers need to be able to visualize themselves in your home. And 2) have a professional home inspection done BEFORE you put the home on the market and make all repairs necessary. Keep the invoices for major items to show the work was done by a professional. This is one expense the buyer won't have to face and they will appreciate it. The result of the home inspection is one area where a deal can go south very quickly.
Decor is very taste specific, but if the home is clean, neat, and with no deferred maintenance it will appeal to the largest number of buyers. That, in addition to being priced right, will go a long way to getting your home sold in a timely manner.
I live in the Pacific Northwest and would NEVER recommend painting a house gray (or blue). It is dark here eight months of the year and grayed-out colors just suck whatever light there is right out of the room. When I lived in California I painted a couple of different houses gray and it worked beautifully, but not here. Go with a warm neutral instead and make sure there is plenty of ambient light.
I think some of the readers are missing the writer's point. A smart seller considers who the most likely buyer of his house will be and then dresses it up to appeal to that buyer. It has nothing to do with being "spoiled" it's just a good business strategy. An easy way to figure it out is to visit newly built houses in your price range. These houses are almost always staged by people who understand their target market. You probably won't want to invest a ton of money in a house you plan to list next month, but you'll be surprised how paint and a couple of strategic purchases from TJ Maxx, Ikea or Craig's List can update your space.
We had real estate agents in before we did any improvements to see what they recommended for the area the house was in. Before renovations, they estimated we could put it on the market for around $300,000.
This house was built in 1956 and the bathrooms still had the old tile style and original fixtures. The kitchen had been renovated in 1995 in a mauve and light woodgrain theme.
We would add crown molding in all rooms (it didn't have), remove the old vinyl flooring in the bedrooms (worn badly) and replace with wood veneer, totally renovate both bathrooms (1 tub, 1 shower) with modern style tiling and frameless glass enclosures and kitchen with granite and thermofoil cabinets (new stainless appliances.) This was accomplished for $30,000.
By doing our homework, shopping for the best buys, getting the right contractor and choosing the right neutral themes, we were able to put the house on the market for $449,000 (we wanted to get $430,000 so left room for negotiating).
The house sold in 2 days... for $430,000. $130,000 more than originally suggested before renovations. That's a pretty good return on investment (if you can afford it.)
We believe the key here was keeping the tones neutral, something people could live with and insert any design/color accent additions of their own as well as keeping the style simple in everything.
Just sharing our experience. I don't think there is any way to know what all buyers want but updating with clean, simple lines and neutrals I believe has a lot of bang for the buck! :)
We also painted the entire house Elmira White and Grant Beige- Love Greige!
What frustrates me the most are the older sellers not putting any effort in trying to sell their homes. You need to understand supply and demand. It's a buyers’ market so adjust accordingly. It's not like in years past when people where just buying anything with no expectations. I have a million homes to choose from I don’t need to buy your house but you NEED to sell yours.
The other thing to be careful of with cabinets is to not go ornate. I think "raised panels" are long past being "in". Again, they were in in the 1970's and no matter what you do to try to make them look interesting, it doesn't work. The more you stay to clean lines (shaker style or flat panel) the less trendy or dated it will work. Use decorative accessories to make something "country" or "tuscan". That's easily changed by the buyer, but the cabinets aren't.
As for black granit countertops, neither kitchen pictured had that. I personally find it looks very cold. More than anything, I can't bring myself to destroy the earth to remove tons of granite so that I can have a "prettier" kitchen, which the next buyer is likely to remove to put the next trend in. I went with butcher block and wood cabinets painted white as I wanted my kitchen to biodegrade when someone else re-does it 5 or 50 years from now.
I threw in the towel, hired contractors and had them finish my work. The house sold in a WEEK and I was well-reimbursed for all expenditures.
In addition to the stainless steel and granite (I would NEVER have paid for granite myself) and the aforementioned luxury shower, they insisted on hardwood floors (I already had that) and an outdoor space (I had a beautiful walled patio). They also demanded a maintenance-free exterior. To my shock, no one ever asked about the condition of the roof or the HVAC, or the replacement windows ("They don't care about that," said the Realtors.) To my dismay, I was convinced to put vinyl siding on the house. But, hey, it worked.
If your home is near good schools and will sell for under $350K, you would be wise to take the advice in this article to heart in Louisville. Other markets will have different price points of course.
One last observation: If you are targeting upscale empty-nesters, all of this advice applies as well. We find that hip 50-70 somethings enjoy the same clean look and Euro lifestyle details that the 20 somethings like. Strange, huh?
I think they doth protest too much! You are right on and yes some of our friends here have taken you too literally. What your pictures and comments represent to me is a space that has been re-vitalized and that is what makes it attractive. Yes, it won't be everyone's cup of tea but it will be for the vast number of younger buyers out there and that I believe was your point.
Frankly even those of us of a certain age are not interested in yesterday's colours, floor coverings, kitchens and bathrooms. It is far more interesting to see and be in a space that feels vital and fresh. Which would you be more likely to buy - exactly!
Thanks Kristie! Love your articles and look forward to more.
I am renovating and decorating and updating the place. The bathroom really needed it and now looks great. The rest of the apartment is light, warm and uncluttered. The kitchen is next. It will, again, have modern white cabinets, probably with a neutral engineered stone counter. Why? Because kitchens and baths get dated very quickly so doing something classic is vital. I am no kid and intend to leave my place feet first but I like knowing that, should I decide to sell, it will go quickly.
In the meanwhile, I will love living here.
BTW, while people may not be on this site, they are more design aware than a decade ago, thanks to lots of sites, shows and, of all things, Ikea, which makes design affordable.
Finally, I am seeking in design shows, topics for practical recommendations, for instance, the minimum clearance between counters, I found by chance, didn't know about their existence. I'd like to know how to make particular style (French, English, Victorian...). To me contemporary looks lovely in the pictures, but too often looks somehow really depersonalized.
I give my tips from experience: de-clutter, make sure house (outside as well - porches, flower beds, power wash, remove cobwebs, etc) is immaculate and for Heaven's sake, make certain the windows are sparkling clean. And $10 worth of white flowers from the grocery is so nice - a large bunch of hydrangeas will make any room look loved and gracious.
I remodeled the 3 bathrooms & kitchen on my previous house, within a few years of moving in. Everything was functional, but older & not my taste. I loved everything I planned, for the next 20+ years I lived there! Everyone talks about being "eco-friendly", but then designers encourage new trends, to the point where people are dissatisfied with their homes after 5 - 10 years, and feel pressured to do major remodels .. so how "eco-friendly" is that?!
The former owner of my current home, put black granite on the "bar" section of the kitchen countertop, but Corian on the rest of it. Not sure his thinking, but a good way for me to compare .. since I came from a house with laminate. The granite looks beautiful, and that's where I stage buffets, but I much prefer working on the Corian, because it doesn't have that hard feel & sound, when you put something down .. and don't worry about cracking a heavy glass pitcher, or chipping granite with a heavy pot! I think the obsession with stainless steel is also ridiculous & designer-driven; give me one functional reason why it's preferrable? I have a SubZero fridge that had what turned out to be a minor freezer problem a few months ago. Replacing it with a SS model would cost about $1,500 more, than getting the one where you put panels in that match your cabinets!
Eventually your kids are going to be playing out side. They are going to find a way to peek in that window. LOL. Thanks for the laughs!
Angela Artist/Educator
open shelving is what the kids are doing these days, and there's a resurgence of darker wood and colored slab style cabs. we went with white ikea cabinets, but painted them, then added with wood veneer faces, and some open shelving above.
for countertops, why not something sustainable? that's the trend, and certainly what smart consumers are looking for (we went with butcher block).
Six years ago we bought a house that someone had already 'fixed up' (with most of the things you wrote about in your article) and since then we have had kids and we are planning to move out soon. We would not buy a 'fixer-upper' as I couldn't take that on by myself while the kids are small.
For professional couples that don't have a lot of experience renovating and/or those too busy looking after kids, a house that is already fixed up is great.
IT IS NOT JUST THE COST OF RENOVATIONS THAT FAMILIES THINK ABOUT, it is the TIME it takes. The time it takes to look at & weigh up the different alternatives and the RISK you take not knowing what they will look like and how they will co-ordinate and function together. Also the time it takes to do the actual renovation (where do you put your baby to sleep with constant hammering?) and safety concerns of your children when it happens. Young families may find it preferable to have these things done by previous owners.
WE WOULD NEVER RENOVATE UNTIL JUST BEFORE WE LEFT THIS HOUSE as the over the years our kids have stained the carpet, scuffed/scratched the walls and floorboards (learning to eat/ride, toilet training, "look at this beautiful picture I drew for you on the wall", etc.) and we might have to do it some of it again just before we left.
I was watching a show the other day, where 3 couples are moving up/out, 2 into homes of others in the group. The host .. a designer himself .. encouraged them to make negative comments about the previous decor, which I hated! I'd rather just think that my taste is different from theirs, not be disrespectful like that. The only thing I'd be negative about, would be sellers who don't clean or at least maintain what they have, and things are broken/damaged.
I often wonder what the House Hunter experience is like; when I was house hunting for my current home, I looked at more than 100 houses to get what I wanted; it took me 3 years, but I expect to be here for a while!
All the comments that "buyers" want to redo their own home, or buy a fixer upper .... really? Because those buyers are not in our market. It is hard to sell a house with yellow countertops or even 1990's vinyl flooring. A small oak vanity can be a deal killer. Cobalt Blue walls in a photo, you might not get a showing!
Another issue is financing. With all the lending changes a seller can not even give a buyer a "carpet or painting allowance". This just simply isn't allowed. Cash back to the buyer is considered loan fraud. So the buyer would have to have money to make all these improvements. And they don't.
If you are a seller... call your Realtor. Have them come and walk thru your home and tell you what you need to do for your price range, in your neighborhood, to attract the right demographic. Most are happy to give their opinion!
Here are is a before and after of a home we just put under contract. A first time buyer is purchasing it and it was on the market less than a month. This make-over cost about $1800.
Our housing market is just horrible for a seller right now and the neighborhood is very depressed, but we feel that a little TLC will go a long way. I suspect we will invest around $2500 before we are done, but I hope that we’ll be able to recoup our investment. I appreciate reading any and all advice and tips. Some apply and many don’t, but I’ll take anything I can get right now.
Are we on the right track???
WHEN WE BUY OUR PRIORITIES ARE OUR BUDGET, THE LOCATION AND A GOOD STRUCTURE WITH WHICH TO WORK. AFTER THAT IS SETTLED, WE DON'T CARE ABOUT ANYTHING ELSE.
CONVERSELY, WHEN WE SELL, WE WANT TO PRESENT TO THE BUYERS THE VERY BEST WE CAN. IT IS EASIER AND CHEAPER TO KEEP UP THAN FIX UP. FOR US, OUR HOME IS A BIG INVESTMENT. WE WANT THAT PROSPECTIVE BUYER TO SEE THAT WE LOVE IT AND HAVE CARED FOR IT. THAT SPEAKS VOLUMES.
HOW DO MY COMMENTS RELATE TO KRISTIE'S ARTICLE? WE BOTH AGREE YOU NEED TO SHOW A HOME THAT IS WARM, CLEAN, AND LOVED. I DISAGREE ON A FEW OF THE DETAILS NECESSARY TO ACCOMPLISH THAT. BUT DIDN'T HER ARTICLE GET YOUR JUICES FLOWING?
It doesns't make sense to spend $15K or so to update a kitchen for the likes of realtors and then discover your home price will be reduced anyhow and the buyer doesn't like the windows because there is too much glass (true experience),
Personally, white cabinets are a turn off to me. They are too sterile and remind me of a doctor's office or hospital. Black appliances are extremely popular, too.
An article to appeal to a broader based audience would be much more helpful.
Rohnn Kostelecky
Real Estate Broker and photographer
From what I've heard, the buyer did appreciate not having to mow.
Our company buys houses, totally renovates them (new HVAC and roof, systems, new kitchen, new baths etc.) then resells them. Like a "flip" only we do much deeper renovations. Our renovation budget ranges from $50-75K on houses that will sell for between $275-350K.
We are quite experienced, but we still buy a professional appraisal on every property and ask the appraiser what the price points will be with varying levels of renovation. A realtor can do a similar service by running a comparable properties search but they don't typically know with precision the expected value of a new kitchen or new floors for example.
You will probably find out that granite counter tops might deliver a decent ROI but a new roof and HVAC will not. But is it ethical to sell a house to a young couple that has granite but the roof and furnace is over 20 years old? We think professionals should NOT do that, but homeowners have to make their own decisions about whether to make the house great for the next owners, or put lipstick on the pig and make the most money.
A professional appraisal costs $400 in our market but can save thousands of dollars in renovation missteps. If you want to maximize your net gain when you sell your house, an appraisal is an important part of the equation. A realtor will run comps as part of their service but you need more than just comps if you are contemplating major updates.
In our market (which is quite good at the moment) homes are selling quickly that are in move-in condition. A couple of bedrooms painted in primary colors for the kiddos will kill a deal. Formica on the counters and vinyl on the floors? Those homes will either sell to someone like me (you hope not!!) or they will be taken off the market (usually what happens).
Since 2008, the rules for selling real estate have changed. The easy sale of your canary yellow kitchen in 2006 has no bearing on the market today. Young buyers have no money, time or patience to repaint in their own personal style nor do they want to compromise on their wish list. I council my own children to be patient and picky when they buy a house. Your buyers will be too.
I'm bracing myself for enraged comments from all the canary yellow fans out there!
A
Younger buyers also see the mistakes that the boomers made by getting in over their heads in a house and then losing it to foreclosure. I don't remember anyone being foreclosed on when I was young; today every young person knows a dozen families in foreclosure.
They are smart. They want a very good house at the lowest possible price and they don't want to do any work to it. That's the reality of a buyers' market dominated by well-educated buyers (thanks in part to HGTV) who are careful with their hard-earned money.
That means we have to be smarter sellers as well and think like an investor or simply be content to stay put in the house we have. More often than not, empty-nesters can't move to their dream retirement home because they don't understand the realities of selling in this market. Forums like this can really help them if they keep an open mind.
I do, however, appreciate your point of view, but I think you may be confusing high school and college kids with young adults who seem to me to be more serious and responsible than any generation since WWII. We work with a lot of young couples and I'm generally impressed with their savvy and business-like approach to home buying.
I am still trying to get my head around the fact that you can actually buy a house for $350k, but at what point would you not renovate and simply detonate and rebuild??
I am slowly working my way around language barriers here, but what is a HVAC please?
Oh, and I do love yellow, it is a happy colour, just not canary yellow first thing in the morning.
I do take you to task though over an earlier comment you made - no, it is not strange we oldies want the same fittings and finish as the younger generation - just as the younger generation are time poor and want easy maintenance and have automatic appliances that are easy to clean and maintain, we like to make the most of our retirement and want that same easy maintenance. We don't bend and zip up and down ladders like we used to. The suitability of finishes for young children applies to us too - those children are our grandchildren.
I must confess that I have one grey room. We needed a dark color for the media room and, instead of the standard brown, we chose elephant grey. The room is windowless, so, for a screening room, it works. Even the carpets are grey.
You are a woman after my own heart. Not all buyers are younger. Trying to cater to them can be a losing proposition and following "trends" can lead to further narrowing of your market. By the way, the home you just described leaves me drooling. Good luck, and please keep everyone posted.
Are you sure we are not the same person? Anyway - I thought about the original premise of the article and came to this conclusion: If your market is younger buyers, the advice is valid. If your market is Boomers (the youngest of which is 48), they have the money to renovate so if the important things (power plants) are in good condition, you may only need to do de-clutter and stage. Older buyers have the money to make changes to a property with "good bones" and would rather not have to undo trendy upgrades to make the house comfortable. Us Boomers have bought and sold several houses and know what is really important in a property and are more than willing to purchase a home that is worth the price. Those younger than us who don't think it is sexy to buy a home that is sound but not exactly "House Hunter" worthy won't feel the same when the roof leaks, the plumbing goes south or all the electrical needs replacing. Otherwise, if the house is new(ish)and you need to sell, go ahead and replace the corian with granite, replace all the built-in appliances. I would rather buy an older home that has not been "upgraded" and do the renovations myself. If you have the time and don't mind the dust, it is worth it.
That said, I very much agree with the ideas of neutral paint, white cabinets, and making sure that all of the deferred maintenance is taken care of before you try to sell.
My husband and I are closing next month on a house that's got garish paint in every room, dark kitchen cabinets, and 1970s white laminate countertops -- but we also got the sellers to take a substantial chunk of change off their asking price for our troubles. If you want full-price for your house, a couple of $30 gallons of paint and pre-fab butcher block countertops from Ikea can go a LONG way.
It sold before the listing could be published. The other house sold eventually, for the same price that ours did. Our concentration was on a safe, solid home that someone could make their own, not what we imagined. These buyers were a bit older, and had been carefully saving their money, so trends weren't part of their mindset.
I am not knocking the trends, just pointing out that a few years and experience under ones belt, changes one's perspective. I know it did in our case.
Boy did you ever hit every nail on the head! Since most people use "antique" incorrectly, here is something that may help clear things up for them: Antique means the object is at least 100 years old, period. Antique does not mean "classic", "lovely", or "valuable". So, in 100 years, the acid green fiberboard cabinets in some of today's kitchens (presuming they have not become a soggy mess) will be antiques but probably will never graduate to classic, lovely, or valuable. Fiberboard has a place and a time in just about everyone's life but sooner or later it gets replaced. I agree with you about replacing real wood with imitation wood. I also agree with you wholeheartedly about our "trend" fetish. Trends also have a place when not overdone or taken too seriously. I prefer to think of them as marketing ploys. Would anyone out there replace their wool, cotton, linen or silk with polyester?